Dior
Christian Dior SE, commonly known as Dior, is a French multinational luxury fashion house controlled and chaired by French businessman Bernard Arnault, who also heads LVMH. Dior holds 42.36% shares and 59.01% of voting rights within LVMH.

Some of the key events about Dior
- 1947Launched the revolutionary "New Look" collection, revitalizing post-war fashion
- 1947Faced criticism for extravagant use of fabric during post-war rationing
- 1949Opened the first Dior boutique in New York City, expanding the brand internationally
- 1955Introduced the "Y-line" silhouette, further innovating women's fashion
- 1957Established the Miss Dior perfume line, entering the fragrance market
- 1957Accused of cultural appropriation for using African-inspired designs
- 1967Launched the first Dior ready-to-wear collection, making haute couture more accessible
- 1970Introduced the first complete Dior men's collection, expanding into menswear
- 1984Controversial decision to move production out of France to reduce costs
- 1995Created the iconic "Lady Dior" handbag, which became a fashion staple
- 1996Appointed its first female artistic director, marking a significant shift in leadership
- 1997Criticized for using extremely thin models in fashion shows
- 2000Faced backlash for an advertisement featuring Native American imagery
- 2007Accused of copying designs from smaller, independent designers
- 2011Fired chief designer over anti-Semitic remarks, damaging brand reputation
- 2012Opened the largest Dior store in the world in Shanghai, strengthening its presence in Asia
- 2016Criticized for lack of diversity in runway shows and advertising campaigns
- 2017Celebrated its 70th anniversary with a retrospective exhibition at the Musée des Arts Décoratifs in Paris
- 2019Faced controversy over an advertisement featuring Native American imagery
- 2021Accused of cultural appropriation for using traditional Chinese designs
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