Donald Trump has unveiled a new collection of digital trading cards, expanding his venture into the world of Non-Fungible Tokens (NFTs). This latest offering, part of the 'America First' series, showcases the former president in various imaginative scenarios.
The collection features 50 distinct images of Trump, portraying him in roles ranging from a superhero to a boxer, and even as a motorcyclist. Each digital card is priced at $99, with special incentives for bulk purchases. Supporters who acquire 15 or more cards will receive a physical card that includes a fragment of the suit Trump wore during his presidential debate with Joe Biden in June 2023.
For those willing to invest more substantially, purchasing 75 cards grants an invitation to a gala dinner with Trump at his National Golf Club in Florida. This offer, totaling $7,425, exemplifies the unique marketing approach employed by the former president.
In promoting the collection, Trump embraced the moniker "crypto-president," encouraging supporters to "collect your piece of American history." This statement reflects the growing intersection between politics and digital assets, a trend that has gained traction in recent years.
"You know they call me the crypto-president. I don't know if that's true or not but a lot of people are saying that, so don't miss out, go to collecttrumpcards.com … and collect your piece of American history."
This is not Trump's first foray into the world of digital collectibles. Previous collections have featured him in various roles, including as George Washington and posing with a crowned lion. The former president has also sold pieces of his attire before, notably offering fragments of the blue suit he wore during his arrest and mugshot in Atlanta.
The Republican Party has increasingly embraced cryptocurrency, with Trump pledging support for Bitcoin mining in the United States and opposing the creation of central bank digital currencies. This stance aligns with the party's evolving platform on digital assets.
As the NFT market continues to grow, with a global valuation of $15.54 billion in 2021, Trump's latest venture capitalizes on this trend while maintaining his distinctive approach to engaging supporters and generating revenue.